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Bloggers: Noted the new Disclosure Policy from FTC yet?


Posted March 5th, 2010 by admin No Comments »

In October 2009, the Federal Trade Commission or the FTC approved new guidelines on disclosure specifically targeting bloggers and celebrity endorsers.

The short of it:

The revised Guides also add new examples to illustrate the long standing principle that “material connections” (sometimes payments or free products) between advertisers and endorsers – connections that consumers would not expect – must be disclosed. These examples address what constitutes an endorsement when the message is conveyed by bloggers or other “word-of-mouth” marketers. The revised Guides specify that while decisions will be reached on a case-by-case basis, the post of a blogger who receives cash or in-kind payment to review a product is considered an endorsement. Thus, bloggers who make an endorsement must disclose the material connections they share with the seller of the product or service. Likewise, if a company refers in an advertisement to the findings of a research organization that conducted research sponsored by the company, the advertisement must disclose the connection between the advertiser and the research organization. And a paid endorsement – like any other advertisement – is deceptive if it makes false or misleading claims.

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How to Fix Error “Is its parent directory writable by the server?” Uploading images on WordPress


Posted December 13th, 2009 by admin No Comments »

image_error_wordpress

This WordPress error seem to appear after you transfer your entire WordPress site to another hosting or server. When uploading an image, you will most likely get this error message:

“Unable to create directory /home/blah/wp-content/uploads/2009/07. Is its parent directory writable by the server?”
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Things to Remember When Upgrading WordPress


Posted December 7th, 2009 by admin 2 Comments »

If you’re a WordPress user, you would know that WordPress is clearly the leader in all of blogging platforms there is combined in terms of usability, design and efficiency. According to WordPress, the latest version, WordPress 2.8 has been downloaded 10,206,370 times and counting. However, you would have realized as well that WordPress is the most vulnerable platform out there prone to hacks, attacks and spams. We can’t have everything in one basket after all.

updatenow

Every few months, WordPress users get a message on their dashboard reminding that it’s time for that upgrade again. This year alone, we would have upgraded 9 times including the upcoming Version 2.9 in December. From:

2.7.1 February 10, 2009
2.8 June 10, 2009
2.8.1 July 9, 2009
2.8.2 July 20, 2009
2.8.3 August 3, 2009
2.8.4 August 12, 2009
2.8.5 October 20, 2009
2.8.6 November 12, 2009

The upgrades are necessary because they are usually bug fixes of security vulnerabilities found on the previous upgrades. By not upgrading, we are opening up our blogs to hackers. Such was our case some months back.

Here’s what you must do and remember before upgrading to any version of WordPress:
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WordPress themes with ad ready


Posted October 8th, 2009 by admin No Comments »

Word press, one of the world’s top blogging platforms used by millions of bloggers and marketers and other money minded persons, also supports ad sense. One of the most popular methods among the thousands that are available to make money online is to use Google Ad Sense on your website or blog. Ad sense is a block of ads that a person can place on their website and is to some extent based on the content that the site sports. These ads earn the website owner a commission whenever a visitor clicks on any of the ads. . One can download and install word press themes with ad ready features to make more money out of their blogs or websites by displaying these.
A WordPress theme with ad ready feature can be an html/php template or blog theme that has been pre incorporated with graphics and advertisement blocks with specific affiliate id already built into the design. These themes are available for purchase online from websites that sell them and can be found by doing a Google search. Sometimes these ad ready themes come with specific content and articles that are included. Though this is very convenient for someone who doesn’t want to type in their own content, it can lead to duplication as the same content is sold to many such users by the site. This piles on the competition that you face with other websites in terms of attracting keyword based traffic.
Most people who do not know how to create their own website can easily benefit from this phenomenon by purchasing an Ad Sense Ready website which comes with their own ad sense affiliate id embedded in and displayed on their website by the host. Most often than not, those who purchase WordPress themes with ad ready usually rewrite the original content that was provided with the theme to something very unique and suited to their target audience. This cuts down on the competition from other websites using similar themes and preconfigured content.
Though downloading these WordPress themes with ad ready and installing them is very easy compared to designing your website from scratch and then installing ad’s, there is no guarantee that traffic would be attracted to your site and you would earn revenues from these ads that are posted. Even if the site is excellent and attractive and has lots of interesting content, if there are no visitors who click on the ads, there would be no revenue. Hence it is important to draw target audience and traffic to your website in addition to having quality and unique content.
The question that many people have is whether going in for a WordPress theme with ad ready is a good choice and whether it would be worth the extra investment. The only answer is that, it all depends on how successful you are in drawing visitors to your ad ready site. Sometimes the value of each click on an ad can be worth only a few cents, while others can earn in dollars for you. It depends on the content and keywords that you use to draw audience. The ads would be generated in such a way that they are aligned to the content on your website or webpage. These are some factors that you need to consider when choosing the theme and the content.

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Create wordpress template


Posted September 28th, 2009 by admin No Comments »

Bloggers on WordPress can modify those themes that they download and install according to their whims and fancies and aesthetic sense. The flexibility that WordPress offers is easily discernable from the choice of different themes that is allowed as well as the ease of creating, modifying and installing those themes. Template files are the building block of a WordPress website or blog. They are like pearls on a string that come together to form a beautiful necklace. It is good to have an understanding about the basics of WordPress theme building before you venture to attempt it on your own. The WordPress web page differs from tradition web pages in that the HTML structure and CSS style sheet although present do not affect the content in anyway, which in turn gets generated by various template files. The WordPress theme is nothing but the compilation of template files and the style sheet.
There might be only a few other things that could possibly be more difficult than to create WordPress templates. The task is daunting for someone who has no knowledge of coding and can’t even figure out what HTML stands for. These non nerdy, non technical bloggers would be well advised to stick to writing content and publishing them and doing all sorts of non technical activity and leave the technical stuff to hardcore code junkies. The creation of a template, which governs how the content is displayed on your webpage, requires lots of patience and plenty of experience with coding. While knowledge of CSS will help you craft a squeaky clean theme, it is not a necessary precondition.
There are two ways for users to create WordPress template. Either use an existing design and modify it into something unique and beautiful. The other thing is to do it from scratch. For someone who doesn’t have any programming knowledge, the first option is the best. The novice user would need to know that there are two templates available for a new user on WordPress to choose from. These templates can be swapped using the admin panel. WordPress allows users to modify themes by using templates and tags and the WordPress look to change the look and aesthetics or even to improve the navigational aspects. The fact that both the templates and the design files are different and the templates govern the content and not the visual appeal or underlying design, makes it more easier.
There are many programmers who create WordPress templates either for the monetary benefit they can derive or as part of a malicious plan to embed malicious code within it for unscrupulous internet practices. There are also those who do it to support the community and ensure that it thrives. Some take it up as a hobby and offer the templates they create for free. Those programmers and developers such as the maker of the revolution pro media theme who have focused on the monetary benefits have not only become rich by doing so but have catered to a growing demand among the blogging community for quality themes that are clean and secure as well extremely attractive and aesthetically designed to catch the imagination of any user who might pay the blog a visit.

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Twitter icons


Posted August 6th, 2009 by admin 1 Comment »

Twitter is a free social networking site that allows users to communicate with others in any part of the world and make friends. It is also called as a micro-blogging site or a free SMS service site on the internet. It allows users to send tweets a text based posts of up to 140 characters long on the Twitter site. Twitter site is found to be very useful application for sending direct updates about new links, posts and allows sharing of contents to millions of followers.
Twitter icons are used to make the twitter profile beautiful and attractive in order to make the visitor stay on the page for some time. Twitter icons can be found on the internet for free and there are wide array of twitter icons to be used in the blogs. It is used for various purposes such as to drive traffic to your site and blogs. You can place a twitter icon in your blog and watch the amazing traffic that it drives in.
If you need twitter icons you can find tons of twitter icons and graphics collected online for use on your website and blogs. You can choose and add one of the cutest twitter icons in your website and make a back link to your twitter account in order to get more traffic. This can make people come to your website and also promotes your website and products. Now you can make your twitter visitor keep up with your website by posting new updates on the twitter site.
Twitter icons are so easy to download and install. Just save the icon to your computer and place it in your website. Some website also provides HTML coding for easy access. You can copy and paste it in your website. This does not need any signing up and paying of money. Twitter icons are totally free to use.
You can keep on changing the twitter icons every month in order to make your website and blog attractive. You can use different ‘follow me on twitter’ icons and make it more beautiful.
Twitter icons are available in various resolutions such as 64x64px, 128x128px and 256x256px, and in 32 bit PNG, GIF formats. You can use Twitter icons for both commercial and private projects. Also you can make twitter icons according to seasons and festivals or you can make your blog a delicious cake icon.
Twitter icons can be made by our own. You can create your own icons through Adobe Photoshop and place it in your website and blogs. Twitter is a wonderful facility on the internet that makes people get connected in the real time. Use twitter icons and enjoy the traffic in your website and blogs!

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Twitter tips


Posted August 5th, 2009 by admin No Comments »

Twitter is merely a social networking site or rather a microblogging site. The basic limitation with a microblogging site is that it allows its users to type a maximum of 140 characters. Through this site, users get to know each other and view information about each other. A person’s status is known through this site. Cell phones can be used for twittering as well. ‘Tweet’ is what every post is called on twitter. A person can customize his own profile page so that it reflects himself or his company. Several twittering applications can be added to enhance a person’s experience. Since twittering is becoming more and more popular, it is used even as a marketing tool.

There are certain tips to maximize internet marketing with twitter. The profile name must be altered in such a way that it represents the person and the brand of his company. Having a unique name is best. It is best to keep in touch with people who are associated with one’s niche. Posting spam is of no use in twitter. Frequent posting and replying other’s posts brings better response. Business is not to be pushed. The best idea is to add values so that it helps others. One’s following must grow at a consistent rate. These are the steps to accomplish success with internet marketing and if you stay active, your business also will be vibrant.

Twitter is a phenomenal opportunity allowing building online presence for free. But, some of the common mistakes that are observed can be certainly avoided. First, being oversalesy. This refers to the mistake that nothing should be overdone as there is always a place and time to promote any social media platform. In certain cases, the twitter stream is filled with details about their links, products and many more information. People do not appreciate to read a big billboard. It is recommended to post novel ideas, good links and resources. You can post promotional tweets as well to 20 or 25%. Overdoing can result in less traffic. Ensure that the sociable tweets have promotional stuff tucked at rare ends.

Twitter tips also include another very common mistake of just building and waiting for traffic. You can see good traffic, provided you post some valuable tweets. You cannot simply wait for big followings as this may lead to extensive period of waiting. Instead use the search option and look by keyword geographically if it is essential for your business. The search function pops up so that it is used more. Thirdly, avoid becoming a Twit addict as well as spending much time on it. Sitting and conversing throughout day and night will show no success. Instead, employ tools such as Tweetlater to schedule your tweets at intervals in a day. This is essential to respond various people at different times so that they notice the value of participating.

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